Charlie Kirk’s Organization Announces Massive Plans To Sabotage Bad Bunny & The NFL’s Super Bowl 60 Halftime Show
In a statement that instantly ignited controversy across social media, a spokesperson from Charlie Kirk’s conservative organization made headlines this week after declaring:
“I’ve never heard of him. If he doesn’t like America, he can go back to Randy Travis.”
The remark—clearly a jab at Puerto Rican megastar Bad Bunny—wasn’t just a throwaway insult. It marked the beginning of what insiders describe as a coordinated campaign to pressure the NFL into canceling its plans for Bad Bunny’s performance at Super Bowl 60, scheduled to take place in Santa Clara next February.
A Culture War on the Biggest Stage
According to internal memos leaked from Turning Point USA, the organization led by Charlie Kirk has spent weeks drafting a public relations and protest strategy aimed at “exposing the NFL’s cultural hypocrisy.” The group claims that the league, which has long branded itself as patriotic, is “rewarding artists who openly mock American traditions.”
A senior member within the organization told reporters that the campaign includes plans for boycotts, targeted ad spending, and viral video operations designed to “hold the NFL accountable.” Several conservative commentators have already joined in, accusing the league of turning the halftime show into a “platform for political theater.”
Why Bad Bunny Became the Target
The backlash stems from comments Bad Bunny made earlier this year about inequality, racism, and gun violence in the United States—remarks that many fans interpreted as social critique but that conservative figures labeled as “anti-American.” The use of “Randy Travis” in the insult—ironically referencing the legendary country singer—was meant to contrast what Kirk’s followers consider “true American music” with Bad Bunny’s genre-defying reggaeton style.
Critics, however, say the move reeks of cultural intolerance. Entertainment journalists and artists across the spectrum were quick to point out the absurdity of telling someone to “go back to Randy Travis”—a phrase that unintentionally turns a country legend into a metaphor for ideological purity.
The NFL Caught in the Crossfire
The National Football League has so far remained silent amid the uproar. Sources close to the halftime production team say they’re “unmoved” by the noise, emphasizing that Bad Bunny was chosen for his global reach and groundbreaking artistry. The 29-year-old superstar is one of the most streamed artists in the world and is expected to bring massive international attention to the event.
Yet, the NFL is no stranger to culture wars. From Colin Kaepernick’s protests to political backlash over past performances, the league has repeatedly found itself balancing between entertainment, expression, and public expectation.
Supporters Rally Behind Bad Bunny
Meanwhile, fans and fellow artists have rallied in support of Bad Bunny. Social media has been flooded with hashtags like #LetBadBunnySing and #SuperBowlForAll, with many calling the outrage “manufactured.” Latino advocacy groups have condemned Kirk’s organization for fueling “divisive and xenophobic rhetoric under the guise of patriotism.”
One viral tweet summed up the sentiment:
“Randy Travis is a legend. Bad Bunny is a legend. America has room for both.”
The Bigger Picture
Analysts say the controversy speaks to a deeper tension in American culture—one where patriotism is increasingly used as a weapon in entertainment politics. What started as a halftime show announcement has now evolved into another symbolic battlefield in America’s ongoing identity crisis.
As the Super Bowl approaches, all eyes are on whether the NFL will bow to political pressure—or stand firm behind artistic freedom. One thing is certain: if the goal of Charlie Kirk’s organization was to dominate headlines, they’ve already won that battle.
